Social media marketing cost in Nigeria – For those of you searching Google for how much it costs to run Social media marketing ads in Nigeria, I want you to know that there is no direct answer to this question because there is really no fixed price for this. I’ll explain in a bit.
Unlike other forms of digital marketing like banner advertising, content marketing or even web design that you can put a price to, for example, say N200k per month for a header banner, or N1 million for an E-commerce website design, Social media marketing isn’t anything like that.
How to calculate social media marketing cost in Nigeria
Social media platforms price advertising in terms of cost per action, for example, cost per click, cost per thousand impressions, cost per acquisition, and cost per view are some of the more popular ones.
So, therefore, to know exactly what social media marketing costs in Nigeria, you’d first need to know your estimated cost per action.
For instance, if your estimated cost per click is N50 and your goal is to hit 10,000 clicks with your Social Media Advertising campaign, then you can multiply N50 by 10,000 clicks and know that your ad spend will be about N500,000.
Social Media Marketing Cost in Nigeria from Richee Media
#1. Trial Plan
This is ideal for businesses & individuals who want to be able to test our services before knowing whether to commit to our monthly Social media management pricing packages
. It covers the following features:
- Instagram Account
- 3 Social Media Posts
- Social Graphics (Grade C)
- 2 Social Promoted Posts
- Audience Targeting (Basic)
- Comment Moderation
- +50 Real Followers
Ready to trial our Social Media Marketing services? Contact Us
#2. Startup Plan
This is ideal for SMEs and startups who have a smaller budget but still want to have a piece of the action at a reasonable price. It covers the following features:
- 2 Social Media Accounts
- 15 Social Media Posts
- Social Graphics (Grade B)
- 5 Promoted Posts
- 1 Image/Video Ad Creation
- Audience Targeting (Moderate)
- Comment Moderation
- Audience Retargeting
- DM Customer Care
- Facebook Shop Creation
- Content Calendar
- +300 Real Followers
- Monthly Custom Reports
Ready to start your Social Media Marketing campaign? Contact Us
#3. Business Plan
This plan caters to the mid-sized companies who have the cash power to get great value for their social media management & marketing. It covers the following features:
- 3 Social Media Accounts
- 30 Social Media Posts
- Social Graphics (Grade A)
- 10 Promoted Posts
- 2 Image/Video Ad Creation
- Audience Targeting (Advanced)
- Audience Retargeting
- Comment moderation
- DM Customer Care
- Chatbot Development
- Facebook Shop Creation
- Content Calendar
- +700 Real Followers
- Bi-Weekly Custom Reports
- 1 Custom Video Creation
- 2 Influencers (Discovery, Outreach, Management)
Ready to start your Social Media Marketing campaign? Contact Us
#3. Enterprise Plan
This plan caters to Large-sized companies who have the cash power to get the very best value for their social media management & marketing. It covers the following features:
- 4 Social Media Accounts
- 60 Social Media Posts
- Social Graphics (Grade A)
- 20 Promoted Posts
- 3 Image/Video Ad Creation
- Audience Targeting (V.Advanced)
- Audience Retargeting
- Lookalike Audience Targeting
- Comment Moderation
- DM Customer Care
- Chatbot Development
- Facebook Shop Creation
- Content Calendar
- +700 real Followers
- Weekly Custom Reports
- Weekly Physical Meetings
- 2 Custom Video Creation
- 3 Influencers (Discovery, Outreach, Management)
- Influencer Tracking & Analytics
Ready to start your Social Media Marketing campaign? Contact Us
Conclusion
We market for clients and brands across Facebook, Instagram, LinkedIn, Twitter, Snapchat, YouTube, and TikTok.
Backed by solid data from past campaigns we have done for brands on social, for proper Social Media Marketing Cost in Nigeria, Richee Media suggests a minimum cost per click, cost per mile, and cost per action that is at par with industry-standard average and competitive enough to bud in an ad auction.
Contact us right now and speak to a business development representative on how to move your business forward with social media marketing.
